Glossé

For Glossé Nail Studio, I developed a full visual identity that captures the studio’s bold, feminine, and modern personality. The branding combines rich tones like burgundy, lavender, and olive green to reflect both elegance and playful confidence.

Custom illustrations — featuring hands, nail polish, and a signature female profile — add a personal and recognizable touch to the brand. These elements were applied consistently across packaging, social media, print materials, and digital content to build a cohesive brand experience.

The tone of voice is fun and empowering, with a nod to self-expression:
“Pssst… your nails are about to steal the spotlight.”

Glossé isn’t just a nail studio — it’s a space where beauty meets bold identity. My role in this project was to craft a complete brand experience that feels intentional, stylish, and unapologetically expressive.